hyp makes plant-based protein feel more like a refreshing juice or soda than a chore, with clear protein drinks in cans and easy-mix powders for everyday momentum.
Sip Happier
Protein, Reimagined
Pour Possibility
Mix It Fresh
Protein, Reimagined
Bright, refreshing protein drinks made with clear plant-based protein—light on the palate, easy to enjoy, never boring.
Grab And Go
Grab a can of fun, juice-inspired protein whenever your day needs a boost.
Mix Your Way
Mix smooth, refreshing protein at home with powder made for everyday routines.